OralPresentatonWorthInvestment

Company Directors have either demonstrated the overwhelming customer appeal for the product/service or have demonstrated an outstanding ability to deliver on their business goals. There is scope to scale up and diversify into new products or services and/or national and international distribution, creating wealth for the shareholders/investors or stakeholders. - **WORTH: 25MARKS
 * HOW CAN YOU SHOW?**

CB - This is an important area to discuss and try to keep it separate from the Business practice, so that you can get marked separately, instead of them looking at it together. So make sure that in your slide you have sections separated out clearly. Get some quotes from your customers about the "customer appeal of the product". It would be good if you could video yourselves asking one of your customers those questions (this would only need to be a 15 sec clip). To demonstrate the second part about scope to scale up etc, you could have Zoe or Rowan interviewing Breiana (as marketing director) on how she sees that she will be able to scale up and diversify into new products (this would be a video again). That way, you have got the timing right. You could then ask Alex (as financial director) what would he see would need to happen if they were to increase their business to sell nationally, and he might say on video (that they need to consider selling shares to increase their capital). This video could be a video of a company meeting, where you have James (business mentor) asking these questions of each of you. That would then demonstrate your meetings with your mentor and the discussions you have at your meetings.

Use video and photographs rather than lots of talking where you can.**